SEO word counter
Word count with the two things that matter alongside it: which terms you are actually repeating, and whether the page is readable enough to hold anyone.
Numbers appear here once you add text.
- Free, no sign-up
- Counts as you type
- Your text never leaves your browser
There is no correct word count
Content length is not a ranking factor. The correlation between long pages and good rankings is real but indirect: thorough answers tend to be longer, and thoroughness is what gets rewarded. Padding a page to hit a number does the opposite of what the correlation suggests.
The useful question is whether the page fully answers the query it targets. A definition page can do that in 300 words. A buying guide might need 3,000. Look at what currently ranks for your query and ask what it covers that you do not, not how long it is.
| Page type | Typical range | What decides it |
|---|---|---|
| Tool or calculator | 300–900 | The tool is the answer; text supports it |
| Definition / quick answer | 300–800 | Answer in the first sentence, then context |
| How-to guide | 1,000–2,000 | Number of steps and edge cases |
| Comparison / roundup | 1,500–3,000 | Number of options covered properly |
| Pillar / complete guide | 2,500–5,000 | Breadth of subtopics owned |
| Product page | 300–1,000 | Specification detail, not prose |
What the panel is telling you
- Unique word ratio. Below about 25 % on a long page usually means repetitive phrasing rather than genuine depth.
- Reading ease. Aim for 55–70 on commercial content. Below 40, bounce rates climb.
- Average sentence length. Over 25 words is hard reading on a phone, where most of your traffic is.
- Keyword density. Useful as a check against accidental over-repetition, not as a target to hit.
The rest of the on-page checks — meta description length, title tag width, keyword distribution — are collected in SEO tools.
Common questions
How long should a blog post be for SEO?
As long as the query needs and no longer. Check the pages currently ranking, identify what they cover, and make sure yours covers it better. Length is an output of thoroughness, not an input to ranking.
Does Google count words on the page?
Google has repeatedly stated that word count is not a ranking factor. What it evaluates is whether the page satisfies the query, which longer pages sometimes do better and often do worse.
Related tools
- Keyword density checkerEvery term ranked by percentage of the page.
- Meta description counterLive check against the ~155 character limit.
- Title length checkerLive check against the ~60 character title limit.
- Word counterWords, characters, sentences and reading time, live.
- Text analyzerEvery statistic at once, led by readability.
- Blog word counterWord count led by reading time and readability.